E-commerce

November 12, 2026

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Head of the Department of E-commerce: Assoc. Prof. Dr. Nguyen Van Minh

Overview: The E-commerce major at Thuyloi University is an interdisciplinary program that combines economics, technology and digital business management to prepare professional, creative, and ethical e-commerce professionals. Over 4 years and 130 credits, students learn through a combination of theory and practice, including real projects, internships and industry talks, in fields such as digital marketing, data analytics, e-logistics and e-marketplace management. Graduates can pursue careers in e-commerce, digital marketing, logistics, and digital transformation.

Undergraduate Programs:

Introduction: The program is built on successful e-commerce curricula in Vietnam and internationally. It prepares students for the digital economy in the context of globalization.
Highlights:
- Lecturers have been trained at renowned universities in Vietnam and abroad, including Sweden, Australia and South Korea.
- Theory is integrated with hands-on learning through real-world projects, internships and extracurricular activities, so students build job-ready skills from the early years of the program.
- Regular workshops, expert talks and internship programs give students early exposure to the professional environments.
- Located in central Hanoi, with well-equipped classrooms and practice laboratories that support learning and research.
- Applied modules in digital marketing, data analytics, e-logistics, e-commerce system development, e-marketplace management and online advertising.
Credits: 130
Duration: 4 years

Objective: The E-commerce program prepares digital business professionals who combine economic insight, technological fluency and managerial skill. Students learn to develop and manage online businesses, translate data into actionable insights, and create value across digital platforms and markets. They graduate ready for the workplace and adaptable to a fast-changing digital economy. Guided by strong ethics and social responsibility, they are prepared to work and grow in international environments.

Career Prospects: Graduates can build careers as:
- E-marketplace and e-commerce operations specialists, managing online stores and platforms such as Shopee, TikTok Shop and Lazada.
- Digital marketing specialists, managing online campaigns, digital advertising, and customer engagement.
- Data and business analysts, using customer and sales data to optimize online performance.
- Digital business and e-commerce system managers, overseeing e-commerce systems, e-logistics and digital transformation projects.
- E-commerce consultants and solution developers at consulting and IT firms.
- Researchers and lecturers at universities, research institutes and government agencies.
Professors: Assoc. Prof. Dr. Nguyen Van Minh (Head of Department) and Dr. Bui Thi Thu Hoa (Deputy Head)

Syllabus: